Fuguang Xiaoxiang Light Display releases two MicroLED car projector lamps

On May 14, at the 2026 Second Automotive Projection Technology Industry Forum held in Shenzhen, Fujian Xiaoxiang Light Display Co., Ltd. (a subsidiary of Fujian Fuguang Co., Ltd.) released two Micro LED projector lamp products on site.

At the product level, the company launched a solution based on self-developed Micro LED light circuit and ultra-miniature optical machine technology in response to the trend of vehicle-mounted floor projection lighting from static to dynamic, customized and intelligent upgrades.

The new products focus on low cost and miniaturization, with unit prices of 99 yuan and 149 yuan respectively. While maintaining or improving performance, the price is reduced by more than 50% compared to similar products. They are used in application scenarios such as AI robots, projection speakers, and car welcome lights.

Image source: Fujian Xiaoxiang Optical Display Co., Ltd.

In terms of technical characteristics, the new product achieves a "peanut to mung bean level" micro-structural design and can be embedded in spaces such as car doors, rearview mirrors, and door sills. The product supports dynamic welcome animation and custom pattern projection, has pixel-level light control capabilities, and meets automotive grade reliability requirements, including high temperature resistance, vibration resistance, and weather resistance.

In addition, the forum also demonstrated a full-scenario Micro LED automotive application system, covering 5,000-lumen car headlights, 100-lumen welcome lights, 20-lumen ambient lights, and 5-lumen navigation glasses and other products.

Information shows that Fujian Fuguang Co., Ltd. was established in 2004 and is headquartered in Fuzhou City, Fujian Province. It is a high-tech enterprise engaged in the research, development, production and sales of optical lenses, optoelectronic systems and optical components. Fujian Xiaoxiang Light Display Co., Ltd. is mainly engaged in the research and development, production and sales of ultra-thin micro-projector light machines, and deepens its layout in the field of vehicle projection and AR. (Source: Fuguang Co., Ltd.)

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