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LED terminal product prices rebound and market growth increases steadily

The rebound in LED terminal product prices has driven the LED industry into a one-way upward channel. Industry experts predict that, benefiting from the ban on the sale of incandescent lamps and the improvement in the cost performance of LED lighting products, the LED lighting market is expected to achieve 28.5% growth in 2015, while the domestic growth rate is expected to exceed 40%, and the industry prosperity will continue to be high.

The rise in terminal product prices means that domestic demand continues to be strong, and the cost-effectiveness of domestic LED lamps has become extremely competitive. The latest statistics from LEDinside show that the retail price of LED bulbs replacing 40W bulbs in China increased by 4.1% to $5.1 in April from $4.9 in March. The retail price of LED bulbs replacing 60W incandescent bulbs also increased slightly from $13.8 in March to $14. Both have increased by about 13% compared to the lows in November last year.

Judging from the recent technological development trend, the light efficiency of light sources can reach more than 220lm/w, and the prices of terminal lighting products in the market have continued to decline. Products from companies such as Osram and Cree have dropped to around US$10, while the price of energy-saving lamps of the same brand is about US$5. Considering the huge difference in service life, the actual cost of LED lamps is cheaper than ordinary energy-saving lamps.

The April revenue recently announced by LED companies also shows that LED lighting is booming. The revenue of LED lighting companies such as Dongbei and Edison generally hit new highs. Dongbei's April revenue reached NT$936 million, a year-on-year increase of 17%, and Edison's April revenue reached NT$408 million, a year-on-year increase of 52.2%. Dongbei spokesperson Weng Congzhi said that the LED lighting peak season has started ahead of schedule. It is estimated that the overall LED industry revenue will enter a positive growth cycle from April, and revenue in the second quarter will have more than double-digit growth. Edison's revenue growth is also due to lighting. Recently, the company has added a lot of orders in the Asian market and has also entered automotive LED. The company's operations are in good shape. Comprehensive manufacturer Epistar also made it clear that in April, lighting customers were better at purchasing goods than TV backlights, and orders in May remained stable, indicating that the lighting peak season is coming ahead of schedule.

Among the A-share listed companies, Sunshine Lighting has successfully transformed from traditional lighting to a new LED lighting enterprise. The company's market channels and brand advantages are very obvious. It is gradually transforming from an OEM enterprise to a private brand enterprise. The company is transforming into an intelligent lighting system supplier. Nationstar Optoelectronics is a leading company in the field of LED white light device packaging. The company is actively moving into the upstream chip and downstream terminal lighting fields. The rapid increase in shipments of major downstream customers such as Foshan Lighting and Sunshine Lighting has also boosted the company's high-power device revenue. By integrating three major LED companies, Yaming, Shen'an and Shenglan, Feile Audio has set foot in the entire industry chain of LED lighting R&D, production, sales and engineering business. The company uses the platform of a listed company to provide supply chain financing to suppliers and a relaxed financial environment to agents. Through market initiatives such as large project centers and international business centers, the company's revenue target is 5 billion yuan, an increase of more than 100% compared to last year's revenue.

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