Senior executives launch new LED business model Philips Lighting strengthens intelligence

If, today, you think that the role of a light bulb is only for lighting, then you are OUT.

In 1879, Edison invented the first tungsten light bulb, ushering in the era of lighting in human society. The emergence of fluorescent tubes led to the creation of "energy-saving lamps". In the 21st century, LED lights have become the protagonist on the lighting stage.

The emergence of LED lights and their increasingly sophisticated applications have connected smart homes with lighting, giving them more applications and possibilities.

As a leading company in China's lighting field, Philips Lighting has its foresights and assumptions about the future development of the industry. Through interviews with Hong Anli, CEO of Philips Lighting, and Qiu Ronghong, President of Philips Lighting Greater China and Chief Innovation Officer of Philips Lighting, you can find answers and inspirations.

New business model

Due to breakthroughs in LED technology, the entire lighting can be digitalized and interconnected.

“When we join digitalization, LED lighting can become intelligent and interconnected. Such a new performance will bring new profit points and business models, allowing us to launch more products and systems for these services.” Hong Anli said.

The development of LED lighting has brought about changes in business models, and also provides many possibilities for the application and enrichment of smart homes.

The concept of "smart home" was first proposed in the United States 16 years ago. With the development of Internet technology, the Internet and the ecological environment, these applications have become more concrete. No matter where the "smart home" is, lighting is an important part.

"A few years ago, we predicted that by 2015, 45%-50% of our business would come from LED lighting. By the end of 2014, LED lighting accounted for 37% of our business, so judging from this performance, this is very much in line with our original prediction." Hong Anli said.

The new business model actually combines multiple light sources, lamps and control parts through software and networks to bring more innovation possibilities.

“We are not only concerned about lighting, but also about the development of the Internet and software. When LED light sources, control systems and networks are connected, systematic lighting solutions can bring greater added value.” Hong Anli said.

LED lighting can be used in daily life scenes. In the home, you will have many color-changing LED bulbs, LED light strips, lamps and other lighting equipment. By combining the control system and the network, you can realize the interconnection of all lighting equipment. For example, the lights can be set to a specific color and linked to the weather forecast on the Internet. If the air pollution is very serious, the lights will turn red. If the weather is good, the lights will turn a pleasant green. The changes are endless.