TCL Industrial Lu Chunshui: Mini LED crushes OLED and becomes the mainstream of the mid-to-high-end TV market

From March 20 to 23, 2025, during the China Home Appliances and Consumer Electronics Expo (AWE 2025), TCL Industry grandly displayed the results of technological innovation in the exhibition hall, including the first fourth-generation LCD TV TCL Q10L series, TCL Little Blue Wing C7 fresh air air conditioner, TCL AI super can washer and dryer, TCL Ice Kirin deep-freezing refrigerator, TCL P10 color ink eye protection mobile phone, the world's smallest mass-produced full-color MicroLED optical waveguide AR glasses, the world's first carbon fiber smart lock and other intelligent terminal products and solutions.

On March 20, Lu Chunshui, President of TCL Industrial China, accepted an exclusive interview with the news media during AWE 2025. Lu Chunshui said: "TCL Industrial is fundamentally a product company, so we first believe that technological innovation and product innovation are the key to improving our brand competitiveness. Taking the display industry as an example, it is well known that TCL Mini LED technology has occupied a leading position in the global market for many years. This time at AWE, we also demonstrated the latest QD-Mini LED products, including the industry's first fourth-generation LCD TV Q10L series, which adopt cutting-edge technologies such as Jijing·No Black Border, Butterfly Wing Hua Yao Screen, and Vientiane Partition, can not only enhance the visual experience of programs such as the Olympic Games, but also refresh the industry's standards for high-end TV viewing experience, attracting the attention of global audiences. ”