The Silk Road Pearl Light and Shadow Renewal
The first 14-meter CINITY LED in the country settled in Urumqi
CINITY LED (MM2 store) is located on the fifth floor of Meimei 2 Shopping Mall on Youyou North Road, Sayibak District, Urumqi. It houses diversified retail formats such as light luxury, trendy brands, and entertainment. The 14-meter CINITY LED projection system installed in the cinema this time is not only the first CINITY LED in the five northwest provinces, but also the first market application of this model in the world. This will undoubtedly attract the attention of more domestic and foreign filmmakers and fans, and promote the development and progress of the Chinese film industry.
Urumqi, as a dazzling pearl on the “One Belt, One Road” initiative, has always maintained remarkable achievements in tourism, culture and other resources. The settlement of CINITY LED will undoubtedly contribute to the cultural and tourism industry of this city.Injecting new vitality into the industry, it also provides many movie fans with a world-class new choice for watching movies. Its excellent image quality, color and brightness performance will bring an unprecedented visual experience to the audience. Whether it is the tense scenes of action movies or the delicate emotions of romantic movies, they can be vividly displayed on this screen.
Travel with movies for a new experience
CINITY LED Cinema has super diverse content waiting for you to watch
Xinjiang, as the country's leading tourist destination, has always attracted tourists from all over the world. The completion of Xinjiang's first CINITY LED cinema will not only provide a new movie-watching experience for local audiences, but also provide a new check-in point for Xinjiang tourists who "travel with movies." Audiences and tourists, in this area, the world's first 14-meter CINITY On the LED display screen, you can watch outstanding film works at home and abroad.You can also experience the perfect combination of movies with music, games, sports and other cultural forms through the diversified content scenes provided by the CINITY LED cinema. While enjoying the beautiful scenery and delicious food, you can experience the all-round experience of "vision + hearing + taste".
Previously, CINITY LED Cinema has successively completed live broadcasts of various types of non-film projects such as the Main Station Spring Festival Gala, the Vienna New Year Concert, and the King of Glory Professional League KPL Spring Finals. Diversified content scenes are the outstanding feature of CINITY LED. Through the comprehensive presentation of movie-level audio-visual equipment, the cinema is unique and allows the audience to watch with gusto.
In the upcoming movie summer season, China Film Meimei Cinema CINITY LED (MM2 store) will present a series of popular films and diverse non-film content exclusively produced by CINITY LED to movie audiences in Urumqi and even the northwest region, bringing an unprecedented movie-watching feast to movie fans. With top-notch audio-visual technology and rich program content, it will become a new landmark of film culture in Urumqi and even the entire autonomous region.

ANNA