Unilumin Technology "grabs" the "big cake" of the 2022 Winter Olympics

On August 7, Unilumin Technology released its 2015 semi-annual report. In the first half of 2015, Unilumin Technology achieved a total operating income of 624.1199 million yuan, a year-on-year increase of 40.01%; a net profit of 80.0297 million yuan, a year-on-year increase of 126. .65%; of which the net profit attributable to shareholders of listed companies was 57.0688 million yuan, a year-on-year increase of 139.47%; the total operating cost was 532.3599 million yuan, a year-on-year increase of 32.65%.

The announcement shows that Unilumin Technology’s overseas performance increased by 57.50% year-on-year; the market share of “Small Pitch Commercial Super TV Series” increased rapidly, with revenue of 168 million yuan in the first half of 2015, accounting for 26.88% of total revenue, a year-on-year increase of 113.01%; in June 2015, Unilumin The integrated management and control system of LED display screen of Science and Technology obtained the computer software copyright from the National Copyright Administration and developed into a "professional provider of industry system solutions"; in January 2015, it participated in the investment and establishment of Xiaoming Technology, forming a closed-loop business model with LED intelligent lighting as the product entry point and e-commerce and mobile Internet as the channel.

Industry insiders analyze that in order to compete for market share among enterprises in the LED industry, competition has become increasingly fierce. In addition to traditional price wars, battles for brands, channels, etc. are also gradually taking place. At the same time, as traditional lighting companies gradually transform into semiconductor lighting, the overall competition in the LED industry has become increasingly fierce, making the decline in profits of LED companies a new normal.

Wu Yulin, president of Foshan Lighting Association, said that LED technology is relatively mature and its application scope is getting wider and wider. LED TV is a normal innovative product. Moreover, due to the reduction in LED prices, the cost of LED TVs will gradually decrease. Coupled with the advantages of thin screens and power saving, LED TVs will gradually be popularized and promoted.

Guo Xiu, secretary-general of the Guangdong Provincial Lighting Electrical Appliances Association, said in an interview that the current LED lighting industry is facing a situation of "a slight increase in cakes and a large influx of slicers", making competition in the LED segment very fierce. Unilumin Technology's research and development of "LED small-pitch super TV" is a normal strategic layout. This part of the business is still a "blue ocean" and has very large market potential.

Guo Xiu said that at present, "LED TV" is still an emerging thing, and the domestic and foreign markets are in the cultivation stage, and the foreign market is relatively larger. The European and American markets are in the stage of upgrading from glass screens to LED screen TVs. It is estimated that the LED screen TV market will maintain rapid growth for another 3 to 5 years.

Unilumin Technology recently told the media that the company is actively preparing to apply as a supplier of LED-related projects for the 2022 Beijing-Zhangjiakou Winter Olympics. It is reported that Unilumin Technology has accumulated a lot of experience in LED products for major sports events before, including undertaking the cylindrical screen business for the opening and closing ceremonies of the Sochi Winter Olympics in 2014, and undertaking the LED display screen business for the Shenzhen Universiade and the Kazan Universiade in 2011 and 2013 respectively.