In 2025, the global economic environment will be complex and ever-changing, and while the LED display industry is facing challenges, it will also breed a new round of growth opportunities. Chairman Lin Mingfeng In his opening speech, he first expressed his sincere gratitude to partners for their support and companionship. He said that in the past year, Unilumin has continued to make steady progress and continued high-quality development. Faced with the rapid rise of COB/MIP technology, Unilumin Technology has firmly promoted the parallel technical route of the two, comprehensively laid out the MLED track, and took the lead in launching industry-first products such as small-pitch LED texture screens and MIP holographic invisible displays, and self-developed Mont Blanc AI image quality improvement technology. From the big scene& Channel sales of small scene solutions, to customized development with partners, Unilumin willdeeply empower businesses in sports, film and television, lighting, exhibition and other fields to help partners expand markets and share development opportunities.
In an environment of increasingly fierce market competition, how to find the right direction and seize opportunities? Xia Lei, Deputy General Manager of Unilumin Domestic Marketing Center then delivered a keynote speech to provide partners with market trend interpretation and development direction guidance. He pointed out that the global LED display market size will reach 53 billion yuan in 2024 and is expected to grow to 56.2 billion yuan in 2025. The market potential is huge. And with the accelerated penetration of new technologies such as LED+AI and MIP, the industry competition landscape is being reshaped. While Unilumin Technology will continue to lead the development of the industry with product innovation, it willpromote the layout of multi-modal businesses such as LED+AI, light display platforms, and digital content, promote the transformation from single product sales to comprehensive solutions, and empower channel partners to win greater market space.
The essence of market competition is product competition, and technological innovation determines the future of an enterprise. At this summit, Many business leaders of Unilumin Technology released 2025-year core product strategy and market planning to provide partners with all-round empowerment support.
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Distribution Product Line General Manager Tian Shojin and Fixed Product Line General Manager Lei Song respectively focus on distribution and indoor specialty business to display the core product matrix, main product layout and strong new product release, to help partners strengthen their market competitiveness.
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Wang Yuefei, general manager of Lighting EMC, combined with benchmark cases such as Wenzhou and Guangzhou-Shenzhen Expressway LED street light renovation, deeply analyzed the market opportunities of the EMC model under the dual-carbon policy; Liang Youqing, director of Lighting GTS shared Unilumin's forward-looking layout and innovative solutions focusing on the pain points and trends of the landscape lighting industry.
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Xia Zhikai, General Manager of Domestic Technical Marketing Starting from the three major application scenarios of digital exhibition, sports venues, and security broadcast control, combined with industry classic cases, we provide partners with systematic and accurate market expansion strategies.
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Liu Jun, General Manager of the Innovation Business Department focused on introducing Unilumin’s LED+AI solution to empower the 2025 CCTV Spring Festival Gala immersive experience, and launched naked-eye 3D and XR lightweight solutions, as well as an AI intelligent product matrix, including AI holographic emotional companion cabins, AI light castle boxes, etc., covering cultural tourism, exhibitions, radio and television, education and other application scenarios.
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Zhang Jingfang, the principal of Unilumin Academy released the "Unilumin Academy Empowerment Training Plan" and stated that Unilumin will continue to promote a new training plan in 2025, using professional knowledge and practical market experience to help partners grow and jointly achieve performance takeoff.
Trust is the cornerstone of cooperation, and only by working together can we win the future. At the summit, Unilumin Technology successfully signed cooperation agreements with a number of partners, and will further deepen the cooperation model and expand market layout in the future.
At the same time, in order to commend partners with outstanding performance in market expansion, innovative applications, etc., the summit specially set up an awards session to award naked-eye 3D Application Award, Innovative Application Award, COB Special Award, Excellent Case Gold, Silver and Bronze Award, Regional Development Award, Leap Breakthrough Award, Evergreen Partner Award, Rock Achievement Award, New Award, Golden Word Award, DistrictHonorary awards such as the Domain New Diamond Award, the Advanced Pioneer Award, the Performance Contribution Award, and the Performance Award for First, Second, and Third Place. Unilumin has always believed that behind every honor is the joint efforts of partners and accurate insights into market needs. Win-win cooperation is the driving force for Unilumin to continue moving forward.
The tide of the times is moving forward, and only innovators can stay on top of it. In 2025, Unilumin Technology will continue to adhere to technological innovation, deepen market layout, join hands with partners across the country, find new opportunities in industry changes, and jointly create new business value in market competition!
ANNA