The 2025 Berlin International Consumer Electronics Fair (IFA 2025) will open in Berlin, Germany on September 5. Hisense will participate in the exhibition with new RGB-Mini LED TV products.
2025 is regarded as the "first year of RGB-Mini LED" in the TV industry. In January this year, Hisense released RGB three-dimensional color-controlled LCD technology at CES and launched the 116-inch RGB-Mini LED TV UX. This product was launched in April and became a mass-produced model in this field. Subsequently, global TV industry giants such as Samsung and Sony entered the competition to compete for RGB-Mini LED. Since August, Samsung has announced that it will release its first RGB-Min smartphone at IFA.A 115-inch RGB Micro LED TV with i LED technology, Sony also announced that it will develop its own RGB high-density LED display system at the exhibition. Industry analysts believe that from Hisense’s “outstanding” at the beginning of the year to its “popularity” in September, the global TV industry giants have collectively invested in RGB-Mini LED, which means that the global camp of this new display technology has initially formed, and its market layout and technology iteration process are receiving widespread attention from the industry.
Hisense RGB-Mini LED breaks through the use of independent backlight sources of three primary colors of red, green and blue, breaking through the traditional display mode that has long been limited by "single light control" in the industry. It innovatively adds precise control of the chromaticity dimension and achieves a major upgrade from "light control" to "simultaneous light and color control". Its self-developed Xinxin AI image quality chip H7 can achieve 108 bits light color precision control and 15680 points high-precision color control, allowing RGB-Mini LED to reach 97% of the BT.2020 ultra-high color gamut, which is more than 6% higher than QD-OLED and more than 16% higher than QD-Mini LED. At the same time, the color volume is more than 20% higher than QD-Mini LED. QD-OLED has improved by more than 3%, bringing natural color performance with red correction, green more accurate, and blue more transparent. At the same time, RGB-Mini LED also has ultra-high brightness, ultra-wide viewing angle and ultra-low energy consumption, which perfectly meets the market's pursuit of ultimate picture quality and represents the development direction of future display technology.Towards.
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