During the reporting period, the company's outdoor business achieved operating income of 602 million yuan, an increase of 11.41% over the same period last year. The chip business achieved operating income of 106 million yuan, a significant increase compared with the same period last year, and a profit of approximately 20.7 million yuan. It can be seen that Pathfinder has faced the difficulties and launched the "outdoor + chip" dual main business model in 2021. After three years of innovative breakthroughs, it has completed the creation of the "second growth curve".
Technology is the primary productivity of an enterprise, and technological innovation is the only way for Pathfinders to successfully create the "second growth curve". Focusing on technological innovation is a highlight of Pathfinder’s 2024 semi-annual report. Reports show that the PathfinderR&D investment in the first half of the year was 27.97 million yuan, a year-on-year increase of 23.94%. As of the end of the reporting period, it had participated in the drafting/formulation of 16 national standards, 13 industry standards, and 4 group standards, and had been awarded 133 valid patents.
Technological innovation not only enhances the competitiveness of Pathfinder products, but also promotes the deepening of its brand building. The company focuses on the brand strategy of "professionalization", "youthfulness" and "high-end" and achieves a comprehensive upgrade of the brand image through technological innovation. The high-quality R&D team actively integrates international and domestic R&D, design, and innovation resources, constantly innovates, and continues to create the ultimate craftsmanship that conforms to the brand positioning, meets the functional needs of the scene, and contains the brand spirit and outdoor culture.
Pathfinder has always taken "walking with innovation and serving national strategies" as its corporate philosophy, oriented to solving the core needs of major national projects, breaking technology monopolies through concentrated research and development, and filling domestic gaps. As China's leading outdoor enterprise, Pathfinder took the lead in establishing the domestically leading "Polar Bionic Technology Platform" with completely independent intellectual property rights. It has successively undertaken major national projects such as the China Antarctic (North) Pole Expedition Team, the Mount Everest Elevation Survey Team, the Shenzhou Series (12th to 18th) manned spaceflight, and China's multiple ocean voyage scientific expeditions, providing clothing and equipment support.
div>In the first half of 2024, Pathfinder will target new consumer demands and create popular products in the outdoor market segment, bringing new performance growth points and adding new impetus to consumption upgrades. In January, under the witness of the Tibetan mountaineering team, the HIMEX series of Chinese ladder jackets were released. Compared with conventional jackets, the waterproof performance was improved by 75%, the windproof performance was increased by 5 times, it is continuously protected from storms, and it is also more wear-resistant and scratch-resistant. In an era when international brands occupy the mid-to-high-end jacket market, it has carried the banner of high-quality domestic products.
In the first half of 2024, my country's new display industry, as a national strategic emerging industry, has invested more than 100 billion yuan in cutting-edge technologies and applications. As the penetration rate of display technology in mobile phones, TVs, laptops, AR/VR, automotive, medical and other display application fields accelerates, the industry has begun to enter a period of rapid expansion. The display application market has diverse trends and application fields, with Mini/Micro LED, commercial display, and VR/AR becoming hot spots.
Pathfinder chip business focuses on the fields of full-category touch chip IC design, Mini LED display driver IC design, and smart equipment.Committed to building an IC leader in the field of high-quality displays. The company's subsidiary G2 Touch has a unique touch sensing patent and is the first company in the world to develop LCD multi-touch technology. Its chips have been widely used in touch laptops. It is also actively deploying OLED car touch ICs. After being acquired by Pathfinder, its operating performance was brilliant, with a profit of 47 million yuan in the first half of the year.
2024年半年度的亮眼业绩表现，证明探路者“户外+芯片”双主业战略的成功，实现了企业高水平、高质量的可持续发展。 At present, the outdoor business has entered a high-growth fast track, and it is basically a foregone conclusion that it will take off throughout the year. The chip business has entered high-growth and high-application areas, making the "second growth curve" even stronger.中国经济是一片大海，户外市场和芯片市场都具有超大规模优势，探路者坚持长期主义，着眼于长远，躬耕于价值，必将迎来长久且丰厚的回报期。
ANNA