Chinese lighting companies illuminate the world through the 134th Canton Fair

The dazzling lighting exhibition area of the 134th Canton Fair is the pride of China's lighting industry - dynamic lifts, solar sensor lights, smart dimming panel lights, LED bulbs... A variety of lighting products here shine with the strength and charm of "Made in China", gathering the glory and hope of China's foreign trade.

It is both a sky full of stars and a ball of fire. With the help of the resource advantages and openness of the "Business Bridge", as well as their own wisdom and efforts, the road ahead for Chinese lighting companies will be brighter.

Accurately meet individual needs, upgrade in all aspects to show strength

Lifelike goldfish lanterns, realistic lotus lanterns, simple and elegant official lanterns... exquisite shapes and fine workmanship are dizzying.

"Equipping LED products with intelligent control and cluster control systems changes the lighting function from single to diverse, and can be widely adapted to different application scenarios without the need for professional operations. At the same time, the product is also compatible with digital intelligence systems and can be controlled with one click, allowing users to become 'lighting engineers' in seconds." The person in charge of Guangzhou Zhenhong Technology Co., Ltd. is concentrating on introducing the company to customers for this session. The circulatory series and three-body lamp series products launched by the fair.

"As a high-tech and specialized new enterprise, the company continues to increase its product research and development efforts. It not only upgrades in all aspects such as brand image, product experience, marketing services, etc., but also continuously improves the level of process improvement, product testing and quality control. At the same time, we are committed to focusing on differentiated markets and giving full play to our advantages in the field of non-standard manufacturing." The person in charge of Zhenhong Technology said that there have been many overseas buyers at the booth in the past few days. "They are very interested in the company's products, which also makes us extremely excited."

From January to August this year, Guangzhou's export volume of lamps, lighting devices and parts increased by 17.4% year-on-year. On the "bridge of trade" of the Canton Fair, "Made in Guangzhou" once again explained the positive actions of "there is no shortcut to winning the market, what we strive for is quality, and it relies on innovation."

On the first day of the launch, the novel design and good quality of Jiangsu Shenghui Optoelectronics Technology Co., Ltd.’s products attracted many buyers from Europe, the United States and the “Belt and Road” countries, and received orders exceeding US$5 million. "Adhering to the principle of "customer-centric" Only by accurately grasping the development trend of the industry, accurately positioning according to product application fields and market areas, and providing differentiated marketing and services can we meet the personalized needs of all types of customers. ” said the person in charge of corporate sales.

It is worth mentioning that Shenghui Optoelectronics has just been awarded the title of "Internationally Famous Brand Enterprise Key to Cultivate and Develop in Jiangsu Province". As a "new classmate" at the brand booth of this Canton Fair, Shenghui Optoelectronics has carefully planned and fully prepared its product plans, improved high bay lights, panel lights, and tri-proof light series products, and also launched differentiated products suitable for different markets.

Benchmarking international scientific research and innovation, sustainable development wins favor

Starting from 9:30 in the morning, a group of buyers have been staying at the booth of Ningbo Ouluk Electric Co., Ltd. for two hours. The negotiation table is almost full.

“This is our new floodlight. This year's National Day holiday, the molds were ready as soon as they were ready, and they were taken non-stop to the Canton Fair for a 'test gold test'. "Ma Dongyuan, product manager of Ouluk Electric Appliances, said, "Before the Canton Fair, some Russian customers flew to Ningbo and couldn't wait. He stayed at our factory and then came to Guangzhou with us. We have also made appointments with more than 100 customers in advance, and they will come to the company's booth one after another in the past few days. It is only a matter of time before we sign orders!"

With strong scientific research and innovation capabilities, Zhongshan Aotepu Optoelectronics Co., Ltd.'s application scenarios in lighting products and solutions cover many fields, including airport terminals, industrial plants, urban roads, tunnels and bridges, interior decoration, advertising curtain walls, plants and garden landscape lighting, etc. Its "ALLTOP" The brand has more than 500 hot-selling lighting products in multiple series, and has successively passed many foreign product certifications such as EU's ROHS and North America's ETL. At this Canton Fair, Aotepu's salesmen were overwhelmed with new and old friends from Asia, Africa, the Middle East, Europe, Australia and other regions.

As green and sustainable development becomes a global trend, there are numerous outstanding "players" from Zhejiang in providing green lighting solutions, including Zhejiang Baoguang Trading Co., Ltd., which has been deeply involved in the lighting business for more than 20 years.

In recent years, Baoguang has been committed to developing various new solar products. , displayed the latest LED lighting product-solar floodlight at this Canton Fair. "This product can extend the life of the casing, make the beam bright and stable, and is equipped with a large battery, intelligent light control and remote control, which not only ensures the lighting life, but also greatly improves convenience." While the person in charge of the company was introducing his product to a Brazilian buyer, the customer from Mexico was also listening carefully.

On the other hand, in order to make a splash at the 134th Canton Fair, Zhejiang Gepu Lighting Technology Co., Ltd. brought a number of star products to the stage. "The output value of the company's solar cells and photovoltaic modules will exceed 1 billion yuan in 2022, and it is developing rapidly. It has established cooperation with customers in more than 80 countries and regions around the world. We have gained a lot since the launch, and hope to expand more domestic and overseas market customers at this Canton Fair." The person in charge of the company's booth said.